Friday, March 28, 2008

How You Can Use Your Old Posts

I want to give a bit of advice to bloggers who want to use article marketing in order to increase traffic and get backlinks but don't know where to start, or perhaps are just looking for ideas on what to write in the articles they submit to article directories.

There is a very simple answer to this: go back to your older posts and rewrite them! You can submit the same article to several article directories and as long as your articles are not exactly the same as your posts, you won't be penalized for duplicate content.

Blog posts are usually shorter than articles and if you read a post that you wrote a few months ago, you might find new ideas to add; if you wrote several posts on the same topic and you are struggling to write a 500 word article (the average required article word count), why not combine 2 or more of your posts and turn them into 1 article?

I am not a recycling freak, but when I think I can reuse something instead of buying it all new, I don't throw it in the bin! After all, if you wrote your own posts you own your content, so why not reuse it instead of letting it sit there being unuseful?

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